Beyonce ‘Run the World’
Directed by Francis Lawrence, who currently is signed to DNA INC.
Lawrence has directed many other music videos for the likes of Black eyed peas and lady gaga, Gwen Stefani and Britney Spears. He has also directed three films and adverts.DNA INC have also produced adverts for Maybelline, CoverGirl and Calvin Klein.
Budget: Haven’t been able to find the exact budget, but the video…
• Has a large production set• Numerous locations
• Lots of costume changes
• Complicated dance routines
So the budget is probably quite a high one.
Independent Music Video
Friendly Fires ‘Skeleton boy’
Directed by Clemens Habicht. Habicht has also directed one of the Cadburys adverts and MTV ‘Shorts’ (short films).
Produced by Nexus production-Nexus production is an independent production company and animation studio based in London which has 17 directors. They have produced videos, adverts, short films, animation, prints etc.
Budget: Again, the exact budget isn’t stated but the video…
• Has one set
• No extras
• And uses beanbag balls, a leaf blower and double sided sticky tape as the propsSo the budget would clearly have been significantly lower than the blockbuster video.
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| Friendly Fires- Independent Music video |
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| Beyonce- Blockbuster Music video |

